ASDA has today announced that it will start selling second hand clothing in 50 UK stores. Here’s why that can help make preloved more convenient, accessible and acceptable
ASOS has done so well recently that the company’s CEO has confidently proclaimed the brand to be ‘the number one destination for fashion-loving 20-somethings’. Like Boohoo, ASOS has been one of the few fashion retailers to do incredibly well in the past year. Being a digital-only retailer has been a clear advantage for ASOS, forContinue reading “ASOS is all-conquering – what does it mean for sustainability?”
How and why will fashion be changed by coronavirus, and what does this mean for sustainability?
Spring at last! Almost (but not quite) time to put away the woolly jumpers and fleecy joggers I’ve barely parted from in the past few months. This month I’ve switched from boots to trainers. These Vejas were a Depop purchase a few months ago. They’re not the most comfortable trainer you could wish for, butContinue reading “March Rewears”
Is this the moment for the government to ban sending new clothes to landfill, enforce the minimum wage for garment workers and use taxation to incentivise more environmentally friendly fashion? I say yes it is!
My recent blog on why the gentrification of secondhand fashion is a positive trend provoked a strong reaction. People asked whether there’s evidence that charity shops are getting more expensive. A good question. The answer is that there hasn’t been a price hike in the past few years. The Charity Retail Association collects data onContinue reading “Gentrification of secondhand style – part 2”
Enforcing the minimum wage for UK clothes factories workers, putting a tax on unsustainable fashion, and investing in collection & sorting of used clothes are three of the recommendations made by the Environmental Audit Commission (EAC) in 2019. Their report is available here. The EAC is a group of MPs across all parties whose jobContinue reading “Should the government make fashion more sustainable?”
In 2020 I bought only preloved clothing. It’s a new year and I’m considering buying something brand new, but from a sustainable brand or collection (naturally!) This year I’ll be bringing you reviews of the sustainable fashion that’s available, as well as more preloved. Today, H&M’s Conscious Collection. This collection from megabrand H&M is made from at leastContinue reading “Reviewing H&M’s Conscious Collection”
Just two days of 2020 to go, and my year of preloved is almost complete. Here’s what I learnt – (1) Buying preloved is fun and rewarding Not once in 2020 have I missed buying brand new clothes. Not even a tiny bit. At the start of each year – and inspired by Gretchen RubinContinue reading “3 things I’ve learnt from a year of buying only preloved fashion in 2020 – and a tip to get you started”
Today’s rewear is a pair of Veja trainers. (Thank you, Depop.) One of the most memorable Netflix episodes this year was in ‘The Last Dance’. Basketball player – no, idol – Michael Jordan signed a deal with Nike to endorse a new shoe. At the time Nike was a tiny brand compared to adidas, butContinue reading “New old trainers”