Autumn knits rewear

Autumn is my favourite season in fashion.  As sad as it feels to put away sun dresses and sandals, unboxing cosy sweaters and boots makes me excited for the new season.  I can almost smell the bonfires as I get out the knitwear.  This autumn my knitwear collection is mainly jumpers I’ve owned for aContinue reading Autumn knits rewear

Can the Circular Economy solve fashion’s environmental problems? 

The fashion industry generates a huge quantity of waste.   One of the most quoted statistics about the environmental impacts of clothing is that 300,000 tonnes of clothing find their way to landfill every year in the UK.  This statistic comes from the Waste Resources Action Plan (WRAP) in their excellent 2017 report ‘Valuing Our Clothes’. Continue reading “Can the Circular Economy solve fashion’s environmental problems? “

Recycled By

Ruth, the founder of ‘Recycled By’, has a mission.  Her ambition goes beyond persuading people to buy pre-owned clothing; it’s to encourage them to be proud to be seen in second-hand.  Recycled By seeks out the best pre-owned clothing available.   Its current selection includes Prada mules, a skirt by Stella McCartney and pieces from top-endContinue reading “Recycled By”

Don’t be fooled: Greenwashing in fashion

Growing interest in sustainable fashion has prompted brands from Prada to Primark to communicate their environmental and ethical credentials.  Several fashion businesses have launched sustainable sub-brands, among them H&M’s Conscious Collection and Zara’s Join Life brand.  But which businesses are genuinely benefitting the environment, and which are hoping to bamboozle shoppers into thinking they’re greenerContinue reading “Don’t be fooled: Greenwashing in fashion”

Why I’m celebrating the hole in my jeans

I realised a few days ago that a pair of my jeans had a hole on the inside of the right thigh. That doesn’t sound very remarkable, but for me it was a proud moment. Watching TV recently, I saw an advert for the fast fashion brand Missguided. The ad’s strapline was, ‘You’ve got plansContinue reading “Why I’m celebrating the hole in my jeans”

Reviewing H&M’s Conscious Collection

In 2020 I bought only preloved clothing. It’s a new year and I’m considering buying something brand new, but from a sustainable brand or collection (naturally!) This year I’ll be bringing you reviews of the sustainable fashion that’s available, as well as more preloved. Today, H&M’s Conscious Collection. This collection from megabrand H&M is made from at leastContinue reading “Reviewing H&M’s Conscious Collection”

3 things I’ve learnt from a year of buying only preloved fashion in 2020 – and a tip to get you started

Just two days of 2020 to go, and my year of preloved is almost complete. Here’s what I learnt – (1) Buying preloved is fun and rewarding  Not once in 2020 have I missed buying brand new clothes.  Not even a tiny bit.  At the start of each year – and inspired by Gretchen RubinContinue reading “3 things I’ve learnt from a year of buying only preloved fashion in 2020 – and a tip to get you started”

Vintage jewellery

I had a big thing a while ago for buying vintage costume jewellery. I’ve had this ages and can’t remember where it came from. Yes, vintage items are more sustainable than new ones, but there’s something more to it. I like to wonder who originally bought this, where and why. Maybe it was a gift.Continue reading “Vintage jewellery”

A Capsule Wardrobe – Would you? Should you?

The fabled capsule wardrobe is an ideal many aspire to.  The thought of getting up in the morning to be greeted by a sleek selection of just the right clothes really is appealing.  Once and for all, our wardrobe frustrations could be solved: No more ‘I’ve got nothing to wear’ days.  However, many have triedContinue reading “A Capsule Wardrobe – Would you? Should you?”